work.

A new temptation is hitting the Nordic market with a cola with natural ingredients. Anti was assigned by DdbOslo to create the refreshingly new visual identity for PepsiCo´s new cola RAW. Anti was assigned to develop a visual concept, typography, logo for The New Temptation and the main imagery presenting the new bottle! Working on the visual idea to use drops in different variations we used a glassblower and a fashion designer ( Josefin Johansson ) to create natural objects to point out the freshness and ingredients of the cola. To top it off we also developed the web page for the launch and are exited to see the result of Acne´s advertising soon to be released. www.pepsiraw.no

Two of the 3 remains of the award-winning and internationally much acclaimed designstudio Norway Says has started their new company Anderssen& Voll. Torbjørn Anderssen and Espen Voll asked us to develop a new identity where we aim to reflect their history of creating scandinavian classics and a design language built on functionality and Scandinavian modernism. We created their new logo , web site and stationaries. www.anderssen-voll.com

We are happy to be working with Mtv. This is a nordic campaign but due to its rather strange analogue concept it was also used for Mtv Tokyo. Awarded with Gold at Visuelt, Norways most important design competition.

A brand new packaging design for our client Q-meieriene! We are proud to introduce Skyr naturell where we made both packaging and web solution in a light and fresh design. You can check out tips on how to make faboulus courses and mix your own favourites with this amazing new product, go taste it, its in a store nearby!

Anti was awarded with 2 gold, 1 silver and 1 bronze at this years Gullblyanten and was the 3rd most award-winning agency when summarizing the prizes, only beaten by the advertising agencies TRY an SMFB, not bad for a small design agency who sent 5 jobs in to the jury! One of the gold awards for Anti Sweden was in the category of this years pioneer and is one of the most prestigious categories to win. We also won with the job for Anti Sweden in best digital design, and Silver with the identity work for Solberg&Hansen and a bronze for Poster Press.

Graphic identity for the Norwegian creative agency Dist. Focusing on the tools of the creatives such as rough sketches from the drawing board and the starting point of a good idea, we combined this creative outcome with a strict and edgy logo signature and a grid template of a strange cult who follow a certain set of rules to organize the creative outcome. To top it all we created the worlds largest business card, and its hitting the next issue of Guiness world records. Hoping to leave a massive impression when you have two people carrying your card into the meeting room!

Have you seen the future of coffee? Which coffee beans will be the most popular next year, who shall deliver the best coffee? Solberg & Hansen, one of the best and oldest coffee houses in Norway, established in 1879, has always strived to accomplish to be the best in the market and bring you the finest coffee available. Seeking predictions from reading coffee grounds, is a well known method in order to search for the answers we have about the future.The brand, logo and the signature symbol along with typography and the precise information about coffee helps the brand step up its position in the market and stand out. By adding the fresh blue color together with the ability tell a story through careful and well thought-out design, this new image shows that this brand is urgently trying to differentiate and stand out from the traditional competitors that exist in this market.

A new image for one of Norway's oldest, most historical and acknowledged, art and antique institution which has operated in the high end market since 1930. Selling masterpieces from Edvard Munch to Andy Warhol, it was important to adjust their image slightly so we still kept the original and low-key appearance of the brand while adding a fresh new modern twist to a brand that is looking forward in a market which is constantly changing. With all surfaces immaculately designed without losing an ounce of professionalism, we were able to find a visual language which helped bring this brand into a new century which was a key element in developing a new signature for Kaare Berntsen. We worked on the development of the new design strategy to implement a fill identity on all levels. From business cards to sales material and exterior and interior surfaces.

In accordance with the various levels of reality:
physical, mental, and spiritual, this relates that what happens on any level happens on every other.

Anti was a part of the Blackout exhibition (Crud) in New York.

Art Direction & Design:
Fredrik Melby, Martin Yang & Kjetil Wold
Photo:
Mathias Fossum

Martin Yang Stousland / Stone age

Alex Trochut / Liquid

Heiko Mueller / Sleep Well

Jeremyville / Sunshine in my pocket

Kam Tang / Exchange

Mattias Adolfsson / Waiting for the cherries

Serial Cut / Milky Chip

Anti has thru Drill, Tokyo participated/curated a job for Epos / Visa. Besides designing our own version of the Epos Visa card we have as curators chosen a selection of the best artists and illustrators we know. Jeremyville, Alex Throuchet, Kam Tang, Serial Cut, Heiko Müller ++ have all delivered a unique and groundbreaking design when it comes to having a fashion card in your wallet, no more boring credit cards!

Photos by Pål Laukli

Photos by Alex Freund

Contributers: Fredrik Melby, Bjørn Gunnar Staal, Kjetil Wold, / created in our time at Bleed /

Contributers: Fredrik Melby, Kjetil Wold, Andre Elvan, Chris Harisson, Pauline Nearholm, Motionblur, Toxic / created in our time at Bleed / Arne &Carlos is now a active client of Anti

Platekompaniet is Norways largest record store both physically and didgitally and Anti is proud to work with this client on all communication surfaces.

Contributers: Kjetil Wold, Eva Mueller, Richard Tylor, Kim Holm / created in our time at Bleed /

Contributers: Kjetil Wold, / created in our time at Bleed / Alu is now a client of Anti

Contributers: Martin Yang